Empowering Customers to Design Their Dream Home
Customers customize and visualize their homes before they buy
Industry: Modular Housing | Architecture & Building | Tourism
Client: EUCA
Plattar Solutions: 3D Configurator & webAR
Country: Australia
Euca: Innovators in Eco-Cabins & Small Houses
Euca is a leading Australian builder specializing in prefab Eco-Cabins & Small Houses. Their mission is to provide high-quality, sustainable, and customizable solutions for regional tourism accommodation & small footprint living. Recognizing the challenges customers face when purchasing homes sight unseen, Euca sought to enhance the buying experience by offering interactive design and visualization tools.
Business Challenge
Facilitating Confident Online Home Purchases
Purchasing Eco-Cabins & Small Houses without a physical walkthrough poses significant challenges
- Spatial Understanding: Difficulty in grasping the layout and space utilization.
- Design Visualization: Uncertainty about interior finishes, color schemes, and external styling.
- Customization Clarity: Limited ability to personalize features and see real-time changes.
Euca needed a solution that would allow customers to confidently design and visualize their homes remotely, reducing hesitation and streamlining the decision-making process.
“ Plattar has completely changed the way our customers interact with our homes. It’s not just about choosing options — it’s about feeling like they’ve already moved in. ”
Andrew Hamilton
Owner – Euca
Want to learn more about Plattar ?
Approach and Solution.
Interactive 3D Configuration and Augmented Reality Integration
Euca partnered with Plattar to implement a comprehensive 3D configurator and webAR solution: Introducing Euca’s interactive Build + Price tool—a next-gen 3D configurator powered by Plattar, where you can explore, design, and personalise your future home, all from your web browser. From floorplans and cladding to decks, solar, cabinetry, colour schemes—customers can mix, match, and modify every detail.
- Drag-and-Drop Configurator: Enables customization of floor plans, cladding, utilities and more
- Real-Time 3D Visualization: Offers photorealistic views of both interior and exterior designs.
- WebAR Functionality: Allows customers to place and view their customized homes in their actual environment using mobile or desktop devices.
- Automated Variant Generation: Eliminates the need for manual creation of every design option.
- Seamless Website Integration: Easily embeds into Euca’s existing Build + Price tool.
- Flexible API Connectivity: Links to pricing, quotes, and CRM systems for a cohesive user experience.
- Brand Customization: Aligns with Euca’s branding and user experience goals.
Outcome and Results
Transforming the Home Buying Experience
The integration of Plattar’s solutions led to significant improvements:
- Enhanced Customer Confidence: Buyers can now visualize and customize their homes, leading to more informed decisions.
- Increased Engagement: Interactive tools have led to longer website visits and higher conversion rates.
- Operational Efficiency: Reduced the need for physical showrooms and manual design consultations.
- Scalable Customization: Ability to offer a wide range of design options without additional resource strain.
The integration of Plattar’s solutions led to significant improvements:
“ We knew that buying a Eco-Cabins & Small House sight unseen was a real barrier for our customers. We needed a way to bridge that gap — to help people visualise, customise and fall in love with their home before it’s even built. We found that partner in Plattar. From day one, their team guided us through the entire process — helping us turn our vision into an interactive 3D experience that’s incredibly lifelike and easy to use. The quality of the models is second to none, and we were able to go live in under ten weeks, even with limited internal experience. Since launch, the platform has had a real impact. Customers are engaging longer, customising more confidently, and purchasing with greater clarity. It’s improved our sales ROI and reinforced Euca’s reputation as an innovative brand. The configurator is fast, flexible, and scalable — and our team now has the tools to add new products and options with just a few clicks. We’re only just scratching the surface of what’s possible with Plattar, and we’re excited to keep rolling out more of the powerful, out-of-the-box features they offer. ”
Andrew Hamilton
Owner – Euca
3D u0026 Augmented Reality Product Experiences
Why leading companies choose Plattar
Leading Pioneers
We make it easy and accessible for everyone
We are ground-breakers. Always on the cutting edge of the fast-paced, ever evolving technology space that shifts the possibility of how people view and experience products. nnOur platform solution goes beyond delivering stunning product experiences and offers businesses unrivalled versatility in increasing the returns on content investment and publishing to multiple touchpoints with full control over the end user experience and all from within the Plattar platform.
Plattar is unique
The only 3D u0026 AR u003c/bru003eplatform you need
Plattar cloud-based platform is a ready-to-deploy, end-to-end solution for 3D viewers, webAR, product configurators, virtual showroom and face try-on use cases across any industry or size of product range. nnThe simply drag-and-drop interface includes a rich suite of built-in features. Choose from proven UI templates or easily build custom user experiences that seamlessly integrate with your systems and eCommerce platform. nnIt's the only 3D and AR product experience platform your teams will ever need.
Get the right support
We're here u003c/bru003ewhenever you need us
Whether you want to manage the platform yourself, or have us do it for you - we offer personalised, ongoing support for all skill levels and team sizes.nnFrom early planning to launch and beyond, we provide end-to-end support, including high quality, cost effective 3D Content Services, technical and ongoing platform management. Benefit from our long-standing experience in 3D and AR product visualisation. We can support your team from scoping and implementation to GoLive and beyond.