To make product experiences,
product relationships.

This is our mission at Plattar.

Our mission.

It takes a leap of faith to buy a physical product sight unseen.

Once you take the plunge then successfully assembling, installing, using or getting support is often no easier.

With increasing amounts of business being done online, building long lasting, trusted relationships with customers is harder and harder.

From product discovery, pre-sale to purchase, to fulfillment and post sales support, new opportunities exist to empower brands that sell physical products and redefine their relationship with customers.


About our company.

An Augmented Reality pioneer – since 2012 Plattar has been working with businesses to bring better product experiences to customers.

Our story.

We built Plattar to transform the relationship between digital products and the physical world.

Our founder, Rupert Deans grew up with dyslexia as a child and relied heavily on visual learning. As an adult Rupert was drawn to the use of visualisation techniques to solve problems. In particular, he was often left questioning why we have so much 2D content in a 3D world.

The emergence of AR changed all that. In AR, Rupert saw the transformational potential to blend the digital and physical worlds, making information more visual and contextual. The profound potential to transform the physical world with information was here.

In 2012 Plattar was formed.

Who we are.

The Plattar team brings together years of experience in marketing, digital agencies and business-to-business software companies.

We believe that digital experiences can transform physical realities and make the world more engaging, interesting and fun.

Plattar is built with love in Melbourne, Australia.

 

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