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The world's #1 3D product configuration company.
Now we've changed the game. Again.

Introducing the world's first end-to-end, all-in-one 3D + AR + AI ecommerce ecosystem.

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The best business decision you'll ever make.
  1. 013D & AR Configurator

    Every option live on your product page, and in AR.

  2. 02AI web product experience

    Personalised, interactive product pages, powered by AI.

  3. 03Omnichannel ready

    Web, mobile and AR/VR, consistent everywhere.

  4. 04Self-serve account management

    Your users, settings and usage, under your control.

  5. 05Asset library management

    Every 3D asset, material and metadata in one place.

  6. 06Hybrid 3D modelling

    AI speed, with a full 3D team on every model.

  7. 07Digital product twin creation

    Accurate, interactive twins of real products and spaces.

  8. 08Agentic-native

    Agents that automate, assist and optimise your workflows.

  9. 09Agentic-native integration layer

    Connects to the tools and systems you already run.

  10. 10Data & analytics

    Dashboards showing what 3D does for your conversion.

3D & AR Configurator

The world's leading web configurator for home furnishings just raised the bar.

Industry-best 3D and AR built by the global pioneers of spatial visualisation. Automated output: just drag-and-drop an HTML script into your website - we'll show you how.

Shoppers choose every material, finish and option and see exactly what they are buying. Your team manages the rules engine using the most powerful and intuitive product toolset in the industry.

yourstore.com/sofas/modular-sofa

Modular sofa

Living room sofa

3 seater · Sofa · Silver Grey

Size 3 seater

Fabric Silver Grey

Design Sofa

Made to orderDelivered in 6-8 weeks
Available
1
Industry best, on every screen

Photoreal materials, studio lighting and soft contact shadows, optimised to load fast on the devices your shoppers actually use.

Self-service rules management

Which fabrics go on which frames, which sizes come in which finishes: your team sets and changes the rules itself, and a shopper can never build something you cannot make. The same engine has run enterprise catalogues on Plattar 1.0 for years.

AR built in

One tap puts the configured product in the shopper's own room - Quick Look on iOS, Scene Viewer on Android, no app to install.

Straight into your Shopify cart

Add to basket goes into your own Shopify cart, and configured orders are tagged so you know they came from the configurator.

No commerce platform? We've got you covered.

You can sell through a Stripe account. Plattar takes no cut and never holds your money. Or choose to disable purchase functionality.

The platform

The Plattar self-service stack.
Your entire product catalogue and 3D operation, run by your own team, at your own pace.

Manage your team, their roles, their actions. Easily upload basic product images and within days your finished 3D models appear in your library. Your account, your assets, your rules, your publishing - all managed in one place, by your own people.

app.plattar.com/team
Plattar platform, Team: owners, admins, editors and viewers with individual roles and range access
1

Account management

Your company, your workspace, your people. Add your team, set individual permissions and roles, switch between brands. You're in the driving seat.

app.plattar.com/dashboard
Plattar platform dashboard: collections, ranges, products, live, what needs you and recent ranges
2

Platform dashboard

No guesswork. No back-and-forth with an external vendor. Your own central hub that displays a high-level snapshot, with just one click needed to dive deeper. You're in control.

app.plattar.com/activity
Plattar platform activity summary: products published, models delivered, recent activity, what needs attention and builds in progress
3

Activity summary

Audited history logs. Guided step-by-step actions to build and manage your entire product catalogue. Removes all the guesswork and keeps your staff on rails. Less time spent on your 3D assets, more time spent in your business increasing revenue.

app.plattar.com/catalogue
Plattar platform catalogue: every product with its experience, 3D and AR assets, variants and status
4

Asset library

The industry's most powerful 3D + AR asset management platform. At the click of a button you can connect to other software platforms in your business. Not just a product, it's a living ecosystem.

app.plattar.com/ranges/new
Plattar platform, new range: step 3 of 4, choose how to add products - build them manually, upload existing models and assets, or connect a Shopify, WooCommerce, BigCommerce or Magento store
5

Guided asset creation

Build products by hand, upload the models and assets you already have, or connect your store and bring the catalogue straight across. One clear step at a time, saved as you go. No blank canvas, no wrong turns.

app.plattar.com/catalogue/harbour-3-seater/rules
Plattar configurator rules engine: options from Shopify, rules that hide combinations, and the sellable variants they leave
6

Configurator rules engine

The most feature-rich web configurator in the industry is now the easiest to command. Powerful flexibility. Simple controls.

Simple enough to be used by anyone on your team, powerful enough for your whole catalogue.

  • One library for everything. Products, variants, models and embeds in a single place, versioned.
  • Your team, your pace. No vendor queue to join every time you add a product.
  • Nothing to break. Guided flows and safe defaults instead of a blank canvas.
  • Simple manual catalogue uploading, or fully integrate your online store in just a few clicks. Shopify, WooCommerce, BigCommerce, Magento. Products, options, colour swatches, even pricing come across live, nothing goes stale, and you choose which products to import. Change a price on Shopify and the price changes on Plattar.

Hybrid 3D modelling

Just four product photos.
The world's top experts take charge.
Plattar delivers a studio-quality 3D model.

Smart and passionate people are at the heart of Plattar. A large team of the world's most experienced 3D modellers. We take your images and personally refine every single model. Perfect textures. Perfect lighting. Every time.

Plattar triggers an automated workflow where our experts use AI and a set of advanced manual tools to produce and upload the perfect 3D model. Fast. Efficient. Small one-off per-product cost. Anyone who tells you that "AI alone meets the standard" is a scammer.

Your product photos

Product photo of the sofa, front
Front
Product photo of the sofa, left side
Left
Product photo of the sofa, right side
Right
Product photo of the sofa, back
Back
 Finished 3D model Interact
  1. 1You send four photos

    Front, left, right and back. Or a LiDAR scan, or your engineered CAD.

  2. 2Automated workflow commences

    Our hybrid AI approach contributes to accurate product geometry, on an automated workflow that keeps it fast.

  3. 3Our 3D team perfects it

    The world's best 3D modellers refine every model by hand - weave, stitch and grain.

  4. 4Signed off, in your library

    Nothing ships until our experts agree it's perfect. Then it is posted to your library, ready for you to publish.

Generative AI is not yet at full commercial level.

AI is fast, and it is slowly improving. But on its own it does not produce quality good enough to be used to sell. Especially fabrics and textures. Anyone promising fully automated, hands-off 3D for your product pages is selling you a demo. Humans are still vital.

Every single model has a full 3D team.

Not a glance at the end: expert refinement from the world's best 3D modellers on every model, on an automated workflow that keeps it fast.

A unique hybrid approach to 3D modelling.

Using AI to generate geometry lowers cost and modelling time. People do the refinement and perfecting. This makes studio quality affordable across your whole catalogue.

A small one-off per-product modelling cost.

There is a small fee for 3D model production, per product. Supremely low cost, industry-highest quality.

Weave Stitch Grain

Agentic-native

Product e-commerce is changing.

Your revenue streams and customer channels are going to radically change.
It's not a question of if, it's simply a matter of when.
What are you doing now to protect your business?

The shift toward AI-assisted shopping is happening now. Apps powered by AI for home furnishings are launching that will present people with an image of your real products, with your real prices, in their real living room.

Unless your product catalogue is agentic-native, AI agents won't see it, and your business becomes invisible. Just like a number of industries, the home furnishings business model is being overhauled.

Plattar is the industry's first fully secure agentic-native catalogue platform.

What agentic-native means

Unlike all our competitors, Plattar has built a unique platform with a secure integration layer that acts like a 24/7 free employee who is always focused on your business.

  1. Intuitive connectivity to the outside worldShopping assistants are the future. The days of a customer only looking at a number of different websites are swiftly drawing to a close. The secure Plattar AI interface exposes specific information about your products - their options, rules, availability and more - as actions you allow an external AI agent to see and use. And if your product isn't available in 3D, you will sink in the ratings, if you are included in an agentic response at all.
  2. Real-time connectivity to your businessPlattar has the power to embed across your ecosystem by connecting to the agentic API bridges released by almost every major SaaS software provider. You can choose to link Plattar to your ERP. Link to your accounts platform. Link to your payments provider. Link to your marketing platform. Focus your people on your customers, not paperwork.

WebMCP is one example. It is an emerging open standard that lets a website declare what it can do to AI agents. Plattar supports it from day one, alongside the other standards shaping agentic commerce - and we move as this space moves, so you do not have to.

Retail is changing Agents are doing the work.

The retailers whose products agents can read and act on are the ones agents will recommend. Working with an agentic partner is now critical to the future of your company.

You need to start now.

Your commerce platform
  • Shopifyfully integrated
  • WooCommerce
  • BigCommerce
  • Magento

Third-party names and logos are trademarks of their owners and do not imply partnership.

Data & analytics

Proof, not vibes.

Every Plattar account includes a data dashboard that shows exactly what 3D is doing for your conversion: what shoppers configure, what they abandon, which materials sell, and which pieces they put in a room.

RCompany Name
Search campaigns, products...
15 Admin JD
AnalyticsAll ranges · last 30 days
Export
Active users 48,210 +12.4% 71% new · 29% returning
Engaged sessions 31,640 +9.8% 65.6% engagement rate
Configurations started 18,420 +18.2% 44.7% of 3D opens
AR views 3,110 +22.5% 7.5% of 3D sessions
Add to cart after 3D 7.4% +1.1 pts 3,051 carts
Purchases 903 +14.0% 2.2% with 3D · 0.9% without
Configurator funnelbar = share of the step before
  1. Product page viewed96,400
  2. Opened 3D41,23042.8%
  3. Configured18,42044.7%
  4. Added to cart3,05116.6%
  5. Checkout1,26841.6%
  6. Purchased90371.2%

2.2% purchase conversion after using 3D, against 0.9% without

Traffic by channelsessions · conversion
  • Organic search34%2.4%
  • Paid social26%1.8%
  • Direct18%2.9%
  • Email12%3.6%
  • Referral10%1.5%
Users and engaged sessionsUsers Engaged sessions
1 Sep15 Sep30 Sep
Devices
  • Mobile64%
  • Desktop31%
  • Tablet5%
Top countriesshare of users
  • United Kingdom38%
  • United States24%
  • Australia14%
  • Germany9%
  • France6%
Most chosen materialslast 6 weeks
Fabric Leather Bouclé
View as table
WeekFabricLeatherBouclé
W130188
W2342010
W3382012
W4422214
W5462217
W6502420
Configurator eventsvs last period
  • Option changed212,480+16%
  • Photos opened9,840+8%
  • Dimensions viewed6,215+24%
  • View in AR3,110+23%
  • Snapshot saved1,426+31%
Most configured products
ProductConfigsARCart
Aster modular sofa4,2108128.1%
Linden 3-seat3,6806557.6%
Halden armchair2,9404986.9%
Brae corner2,1153777.2%

Figures shown are illustrative. Real dashboards are populated from the client's own activity where all data is verified.

Everything in the package

One package. All of it.
Nothing held back for a higher tier.

There is one Plattar package, and this is what is inside it. No modules to add later and no feature gated behind an upgrade conversation. The one other line is 3D model production, billed per model.

3D & AR Configurator

shopper-facing experience
  • Component, material and finish selection
  • The rules engine, proven on Plattar 1.0
  • Studio presentation and soft shadows
  • Camera presets, gallery and screenshots
  • Native AR on iOS and Android

The platform

  • Account and asset library
  • 2D upload to finished 3D, tracked
  • Variant and option management
  • Embed and publishing controls
  • Team roles and permissions

Hybrid 3D modelling

Plattar 3D division
  • Photo-to-model production for your catalogue
  • Realistic materials, surfaces and finishes
  • Professional modeller sign-off on every asset
  • Web-optimised output, no manual clean-up
  • Ongoing production as your range changes

Agentic layer

WebMCP-native
  • WebMCP support from day one
  • Agent-readable product experiences
  • Shopify integration
  • Push and pull with your existing stack
  • Further integrations as they land

Data & analytics

dashboards and reporting
  • Engagement and configuration dashboards
  • Material and variant demand signals
  • AR and basket interaction tracking
  • Exportable reporting for your team
  • Onboarding and ongoing support

One platform. 25 packaged capabilities. Simple monthly fee. No locked-in commitment period.

Configurable-product e-commerce is rapidly changing.

AI agent shopping and product selection apps are going to overhaul your sources of customers and revenue.

Home furnishers who secure their spot on the agentic railway will prosper.
Be on the train. Don't be on the platform waving goodbye.

The shift to AI-assisted shopping is happening now. Apps are launching where people can take a photo of their loungeroom and the app presents them with your real products with your real prices, but only if your catalogue is 3D and WebMCP native.

We're the world's #1 agentic-native product configuration company. You don't have to decide to partner with Plattar. At the very least you'll have to partner with someone like us. The time to start is now.

Request a Demo

We will build you a bespoke demo around your own website and your own products.

Let's get in touch and we will show you items from your own range, live in 3D.

Plattar. Simple monthly fee. No locked-in commitment period.